Thursday, 26 April 2012

Film Poster Analysis: The Dark Knight

Though not specifically related to the genre I am tackling, there are many conventions on this poster that I can apply to my own product.



-List of famous and talented actors really sell the film to the audience and a displayed clearly at the top of the poster. 

-Main image is of a key character, clearly a villain as they stand amongst great carnage, portrayed darkly with a gun in hand. This teases the audience with part of the plot, making them want to see the film to get the whole story.

-Background image creates great drama as it displays great chaos and destruction, a common theme in the film, which also reveals a bit of the film, in the sense of the scale of the disequilibrium.

-The title of the film is bright and clear, with an iconic symbol that relates to the film behind it, attracting the attention of the viewer. 

-Though not specifically a release date, the 'Coming Soon' at the bottom of the poster gives the viewers a feeling of anticipation as they await the film’s release.


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